Title Tag Optimization in On Page SEO

Title tags are an important aspect of on-page SEO as they help search engines understand the content of a webpage and can impact how a page ranks in search results. Here are some tips for optimizing title tags:

Title Tag Optimization Guidelines & Best Practices

Keep the title tag short and concise. Google typically displays the first 50-60 characters of a title tag, so make sure your most important keywords are included within this limit.
Include your primary keyword in the title tag. This helps search engines understand what the page is about and can improve its chances of ranking for that keyword.
Make the title tag unique for each page. Avoid using the same title tag for multiple pages as this can be seen as duplicate content and may negatively impact your search rankings.
Use modifiers in the title tag. This can include words like “best”, “guide”, “review”, etc. to give context to the title and make it more compelling to click.
Use branding in the title tag. Include the name of your brand or website in the title tag to establish your brand and increase click-through rates.
Use proper capitalization in the title tag. Capitalize the first letter of each word in the title tag, except for prepositions and conjunctions.
Use title tags for rich snippets. If your site uses structured data, you can use the title tag to create rich snippets that will appear in the search results and make your pages stand out.
Title Tag is a part of On-page optimization.
<Title> tags are an HTML element found in the <head> section of the HTML code of your web page.
Title tags should be between 50-60 characters in length.
Avoid Stop Words in Your Title Tags
Use Unique Title
Use Action Words in Title (Take, Learn)
Title & Branding in Title
Title Tag influences Click Through Rate

It’s also important to note that the title tag is not the only factor that search engines use to determine the relevance of a page, so it’s important to have a well-rounded SEO strategy in place.